Why We Do It

Simply stated, there is a need for great marketing that is also affordable. That need exists because of the natural limitations of traditional agencies. The truth is, traditional agencies are in business to get big. To do so, they must win larger and larger pieces of business. If you are successful in attracting a large agency, you have to understand that the attention you receive will be commensurate with the amount you bill. So it will be difficult to harness the real brainpower within the agency until you're big enough to get their attention. And chances are, you won't get big unless you can get your hands on some great marketing along the way.

Bottom line: there's not much room for a small company in the business model of a traditional agency.

Virtually all early stage companies need:

• Efficiency. Liberal amounts of marketing with conservative amounts of spending.
• Results. The ability to measure everything and see tangible results.
• Hard work. Strategy in the morning; execution all day long.
• Dexterity. Knowing the strategies that are available and when and how to use them.
• Agility. The ability to shift markets instantly to capture a new opportunity.
• Scalability. Up for growth; down for savings—sometimes within the same month.

Sprout delivers:

• Skill. The ability to operate on both strategic and executional levels
• Proper Structure. Sprout has a business structure that is as nimble as your company, allowing us to quickly change course with you and capitalize on a new opportunity.
• Honesty. Results-based marketing that can be tracked using rigorous measurements.
• Portability. Expertise in a wide variety of markets, companies and business climates.
• Experience. Knowing how and when to apply proven principles at the right moment to ensure optimal results.
• Flexibility. To ramp up the marketing machine or scale it back based on the ups and downs of your early stage business.